Online spirit-wear store playbook (print-on-demand)

Steps

1. Get board/principal approval for logo use and any required vendor paperwork.
2. Pick a print-on-demand vendor that handles storefront, printing and shipping (compare fees, minimums and sample quality).
3. Approve 3–6 designs (keep kid photos and last names off public product images).
4. Set the school cut of each item and a clear order window (for example 2–3 weeks).
5. Launch the store link via ParentSquare/email and classroom shares; pin sizing charts.
6. Promote once at launch, once mid-window, and once in the final 48 hours.
7. After the window closes, confirm fulfillment timelines with the vendor and thank families when tracking goes out.
8. Report net proceeds to the treasurer with the vendor payout statement.

Online spirit-wear / print-on-demand stores show up repeatedly in PTA fundraiser idea lists (for example https://www.apexleadershipco.com/resources/school-fundraiser-ideas and https://scanraise.com/blog/pta-fundraising-ideas).